Blue Yonder GmbH

Ohiostr. 8, 76149 Karlsruhe
Telefon +49 721 3831170
Fax +49 721 38311769


EuroShop 2017 Hallenplan (Halle 6): Stand I72


EuroShop 2017 Geländeplan: Halle 6


Kerstin Bastian



Dr. Stefan Sandulescu



Michael Klausmeyer



Unser Angebot


  • 07  Retail Technology
  • 07  Retail Technology
  • 07.02  Business Analytics
  • 07.02.06  Preisoptimierung


Unsere Produkte

Produktkategorie: Retail Technology

Replenishment Optimization

Blue Yonder Replenishment Optimization is a predictive application that allows automated store replenishment, reducing out-of-stock rates by up to 80% without increasing waste or inventory. The solution is based on accurate and granular order forecasts, enabling a weighted optimization of waste levels and product availability, while reducing unnecessary manual interventions.
Replenishment Optimization can translate a retailer’s business strategy into thousands of daily replenishment decisions and is highly scalable across thousands of products and hundreds of locations. The solution delivers order proposals for weeks in advance, freeing up the retailers’ time to deliver their brand promise and meet changing customer expectations.

Mehr Weniger

Produktkategorie: Retail Technology

Price Optimization

Blue Yonder Price Optimization is a predictive application that delivers retailers optimized pricing decisions for every product, while improving revenue and margins by over 5%. Ready for automation and scale, the solution measures the relationship between price changes and customer demand and allows the incorporation of a retailer’s business strategy. Considering competitors’ prices and other factors, such as weather or inventory levels, the solution rapidly reacts to changes in the market and adjusts prices automatically, for each product and store. Price Optimization serves a retailer’s greater pricing strategy, providing a measurable impact and return on investment in a short period of time.

Mehr Weniger






Blue Yonder’s Technology Delivers Improved Product Availability for Morrisons With Shelf Gaps Down 30%

Blue Yonder, the leading provider of artificial intelligence and machine learning applications for retail, today announces that it has partnered with Morrisons to optimize replenishment and automate ordering of 26,000 ambient and long-life product SKUs in all its 491 stores. The Morrisons team have worked with Blue Yonder to use its technology to improve product availability. The ordering system is simpler, easy to use and is reducing shelf gaps by up to 30%.

The Blue Yonder Replenishment Optimization technology automatically analyzes sales data and other data sources from Morrisons and combines this with external data such as weather forecasts and public holidays. Through the automated analysis of data, the system can predict the level of demand down to the individual product and store location. Blue Yonder’s technology then fully automates ordering per store and per product.

Blue Yonder’s Replenishment Optimization uses cloud technology, making it capital-light and highly scalable. Using machine learning technology, the system learns as it goes and can use a vast and complex amount of data to make highly accurate ordering decisions.

The benefits of the system are multiple. Read more in the press release.

Mehr Weniger

Über uns


Blue Yonder. Best decisions, delivered daily.

Blue Yonder is the leading provider of cloud-based predictive applications for retail. 

Every day, we deliver decisions to our customers that boost revenues, increase margins and enable rapid responses to changing market dynamics.

Our replenishment and pricing solutions are driven by sophisticated machine learning
algorithms, developed by one of the largest teams of PhD-level data scientists in retail. 

Founded in 2008 in Karlsruhe, Germany, by ex-CERN scientist Professor Michael Feindt, Blue Yonder now operates in both Europe and the United States. 

We are backed by leading private equity firm Warburg Pincus and the Otto Group and established the Data Science Academy, in 2014, to provide businesses with relevant data science know-how for retail. 

Blue Yonder has been awarded, among many others, the Gartner Cool Vendor Award 2015, the Experton Big Data Leader Award 2016 and the BT Retail Week Technology Award.

Mehr Weniger


Anzahl der Beschäftigten





Retail Technology