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Shop Fitting & Store Design

Briggs Hillier Design Ltd.

7 Lakeside Court, Maple Drive, Tungsten Park, Hinckley, LE10 3BH Leicestershire
United Kingdom of Great Britain and Northern Ireland

Hall map

EuroShop 2020 hall map (Hall 12): stand A17-06

Fairground map

EuroShop 2020 fairground map: Hall 12

Contact

Jenny Hillier

Managing Director

Phone
+44 (0)1455 233809

Email
jenny@briggshillier.com

Adrian Briggs

Creative Director

Phone
+44 (0) 1455 233809

Email
adrian@briggshillier.com

Kara Fripp

Brand Manager

Phone
+44 (0) 1455 233809

Email
kara@briggshillier.com

Visit us

Hall 12 / A17-06

17.02.2020

Topic

11:30 - 12:00

Delivering design that works - on the Retail Designers stage

For almost 20 years Briggs Hillier have worked collaboratively with global brands and retailers to deliver customer-centric experiences that deliver outstanding return on investment. Supported by recent case studies, Briggs Hillier will share their passion for a proven design process where creativity is born from a strong foundation of insight and strategy, and demonstrate how this is the key to delivering ‘design that works’.

Speaker:
Jenny Hillier – Managing Director, Briggs Hillier

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18.02.2020

Topic

12:00 - 12:30

Creating a transformational new store concept - on the Store Design stage


Schuh are a leading UK footwear retailer with over 130 stores and selling over 80 brands. After working together for 20 years, Briggs Hillier have created the transformational new schuh store concept. With a laser focus on the primary youth consumer, the environment is a nimble and vibrant canvas for brands that captures the individualism of schuh.

Briggs Hillier and Scott Renton, Head of Store Development at schuh, will demonstrate how the fundamental principles of flexibility not only allow for instant reaction to market trends, but ensure the concept is highly commercial for roll-out and truly enables a dynamic store of the future.

Speakers:
Adrian Briggs – Creative Director, Briggs Hillier
Scott Renton – Head of Store Development, schuh

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20.02.2020

Topic

11:30 - 12:00

Revolutionising the pet care experience - on the Store Design Stage

With over 400 stores, Pets at Home are the largest pet supplies retailer in the UK. Placing experience and interaction at the heart, Briggs Hillier have transformed all core elements of the Pets at Home store environment. By creating a powerful customer journey that seamlessly links in-store services and departments, and developing fun, engaging and informative spaces, the new store concept brings the pet care experience to life.

Briggs Hillier and Wayne Kemp, Group Development Director at Pets at Home, will share their journey to deliver the transformational new concept.

Speakers:
Adrian Briggs – Creative Director, Briggs Hillier
Wayne Kemp – Group Development Director, Pets at Home

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13:30 - 14:00

Leveraging shopper insight to influence store design - on the Retail Marketing stage

Highlighting the value of shopper observations in store, Briggs Hillier will demonstrate how findings can influence a design brief and strategic approach to result in highly effective store design. Supported by ‘before and after’ case studies, Briggs Hillier will share examples of where observing and analysing shopper behaviour has uncovered unknown issues and led to retail design that has resulted in increased basket size, sales conversion and an elevated in-store experience.

Speaker:
Jenny Hillier – Managing Director, Briggs Hillier

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Our range of products

Product categories

  • 01  Shop Fitting & Store Design
  • 01.01  Shop Fitting & Store Design
  • 01.01.02  Shop planning

Shop planning

Our products

Product category: Shop architecture and store design

SCHUH - Creating dynamic space for branded footwear

Schuh are a leading UK footwear retailer selling over 80 brands. After working together for 20 years, we’re proud to have created schuh’s latest store concept. With a laser focus on schuh’s primary youth consumer, the environment is a nimble and vibrant canvas for brands that captures the individualism of schuh.

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Product category: Shop architecture and store design

PETS AT HOME - Revolutionising the pet care experience

With over 400 stores, Pets at Home are the largest pet supplies retailer in the UK. Placing experience and interaction at the heart, we have transformed the store concept by creating a powerful customer journey and fun, engaging and informative spaces that bring to life the numerous services in store.

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Product category: Shop architecture and store design

HP - Digitally bringing product to life

Working closely with HP EMEA to raise the profile of state-of-the-art computing and printing products across the region, we have developed an interactive digital in-store experience. Designed to create ‘wow’ in-store, it is a place where shoppers are entertained, inspired and can experiment with new products.

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Product category: Shop architecture and store design

HENDERSON - Transforming a Russian menswear concept

Henderson are a premium menswear brand and retailer with over 160 stores throughout Russia. The new store concept we have created captures the Henderson ethos of ‘affordable luxury’, facilitating an exceptional customer experience through clear differentiation between departments, premium materials and features that include an exclusive made-to-measure area.

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Product category: Shop architecture and store design

ADIDAS - Creating powerful brand experiences

As a global roster agency for adidas, we have created multiple brand experiences including shop in shop, POS and standalone store environments that capture the essence of the adidas brand. Working in the UK, Europe, North America and Latin America across multiple categories, our scope includes concept creation through to project realisation.

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Product category: Shop architecture and store design

JD GYMS - Creating an award winning gym chain

Continuing our long-standing relationship with JD Sports, we are creators of the JD Gyms concept and design partners in the ongoing roll-out across the UK. Competing directly with basic gyms, the JD Gyms environment provides exceptional value for money without compromising style, quality and member experience.

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About us

Company details

Briggs Hillier are a global design agency that combines insight, imagination and retail know-how to create powerful brand and in-store experiences.

Our passion is delivering design that works; for 20 years Briggs Hillier have worked collaboratively with global brands and retailers to deliver customer-centric experiences that deliver outstanding return on investment. 

From our highly experienced designers through to new talent, we are hands-on and focus on creativity built on a foundation of insight and strategy.

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Company data

Area of business

Shopfittings, shop furnishings, store design & visual merchandising

Company information as a PDF file